Erin is a key member of the Aimia Insights and Loyalty Solutions leadership team. In her role, Erin manages and develops the Aimia go-to-market strategy, global marketing and new business for the US and Australia regions. Prior to joining Aimia, Erin co-founded Loyalty360 and acted as Chief Operating Officer. Loyalty360 is a customer growth-focused think-tank for Chief Marketing Officers and marketers across the globe. Through Loyalty360, she created a trusted source for cutting-edge research, best practices and networking opportunities for Fortune 1000 companies. In addition, she led all B2B business development, marketing and consulting activities. As a result, Erin has solidified her place as a visionary and true thought leader in the loyalty industry. Prior, Erin held business development and marketing leadership roles with organizations such as Hyatt Hotels, InteQ and Cartera Commerce. Throughout her career, she was focused on helping organizations build profitable relationships with their customers, increase revenue, develop long-term brand loyalty and increase customer retention in both B2B and B2C environments.
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